Keep Your Clients Forever!
We call your clients on their birthdays and sing a Happy Birthday song
to them including their name and a personalized message from you.
Testimonials
Any successful business knows the importance of client retention. In today´s world, each consumer has limitless options at their fingertips. So how does a business hold their attention?
ABC Voice has an answer - The Happy Birthday Call.
This automated product places calls to customers once a year to wish them a Happy Birthday. As a neighborhood business, Jackson Hewitt franchisees appreciate how a personal touch like this can help their clients coming back year after year.
ABC Voice gives Jackson Hewitt offices the ability to record the happy birthday message or song, writing their own message if they choose and even utilizing their own staff, which further enhances the personalized touch of the message and drives home the message that Jackson Hewitt truly is the "nationally branded, neighborhood tax preparer."
Franchisees who have utilized this unique marketing strategy have been more than pleased with the results they have generated. The service gives offices an edge over the competition and provides a means of "touching" clients any time of year.
"The happy birthday calls created quite a buzz around here," said franchise owner, Kay Greenspan. "I have people tell me that they save it to voice mail and play it back when they need a smile.
They have said we are the only people that remembered them on their birthday...We also did a Happy New Year message that was equally popular."
Robert Ovalle, Los Angeles Market Area Manager had a similar story, "I receive about 15 to 20 phone calls a month saying ´Thank you so much for the birthday call, you are the only one that remembered. I will see you during tax season´ or ´Thank you, I appreciate your remembering, see you in April.´"
Consider adding this cost-efficient and effective client touch-point to your marketing plans for 2012.
Jackson Hewitt Newsletter
October 2011
"We love using the Happy Birthday Calls for our clients. The first month we started using the service we had about 30% of the clients call us back to just say Thanks. We often hear them say that "we made their day", or that "we brought a smile to their face". It is truly appreciated by all and we never had this type of response with any direct mailing of Birthday or Holiday Cards. We have been using the service for almost a year now and even introduced the Merry Christmas call this past December. The Happy Birthday Call is now part of our written business plan. It is so easy and inexpensive to touch our clients on their special day. Good job guys!"
Tim Reese
President Club´s Winner
Senior Financial Consultant
U.S. Bancorp Investments, Inc
Miamisburg, OH 45459
John Milo
President Club´s Winner
Senior Financial Consultant
U.S. Bancorp Investments, Inc
Springboro, OH 45066
"For the first year our office was open we sent birthday cards each month and had only 2 people respond to our gesture. Within the first 2 months with the birthday call we had 9 people thank us for it. We´ve been pleasantly surprised how many of our policy holders will stop in just to say it! Not only is this approach being more appreciated, it saves our office time and money. We were spending over a dollar per post card and hours a month writing them. Now we spend about 30-45 minutes typing up the list and emailing it to Scott @ Versicom. And our cost has been cut in half! We love the birthday call!"
Rachel Crocker
Licensed Team Member
Mike Devine State Farm
Video Testimonials
Testimonials
The responses from our patients have been phenomenal! We highly recommend the birthday calls to others.
- Dr. Armstrong, Troy, OH
- Dr. James Bergtold, Naples, FL
Happy Birthday Calls has increased my retention and is much easier than writing and mailing birthday cards.
- Ryan Ford, Farmer's Insurance, Ryan Ford Agency, Hurst, TX
I have done the HAPPY BIRTHDAY for a year now. It is the best advertising I have ever done! My clients have come in just to say "Thank You, you made my day." I would recommend it to enyone.
- Alice Vodopich, CO
The Birthday Calls are a big hit with my customers. So many of them call me to say thanks for remembering. They even thought I was singing the song to them. This is a great thing and I want to utilize this for my inurance business as well. The greatest thing we can do for our customers is let them know we are thinking about them.
- Barbara D. Williams, Jackson Hewitt, MD
YOU ALL PROVIDE GREAT SERVICE!!!!! THANKS FOR ALL!!!
- Kathy Ruble, OH
I wanted to share with you both how pleased I am with Versicom's Happy Birthday program. I live in a small community so it is not uncommon to run into my clients in Church, the grocery store or at various community functions.
Without exception, they make it a point to tell me how pleased they were with the happy birthday calls. I have not had one client complain or ask me to not call again, and that I think is saying something.
- Mary F. Sheeley, NY
I do the birthday calling and I think it's great. Getting a great response from it. Best money I ever spent.
- Bruce Dolph, NY
Happy Birthday Calls are GREAT!
- Lois Easter, IL
Love the Birthday calls and so do our clients.
- Rhonda Lester, VA
I have the birthday call and the customers love it.
- Joe Cowden, OK
The Happy birthday calls are wonderful! I had a client call me and she said I’ll never leave you as long as you keep calling me and singing Happy birthday to me every year!
- Lee Cunningham Swol, Phoenix AZ.
"We got a couple of comments from 2 - 3 clients who said that the only reason they didn't do their own taxes and came back to us this year was because we called them on their birthday.
Thank you"
Derrick Mathews
Platinum Tax Service
College Park, GA
"As an accountant it is difficult to keep in touch with our customers, in particular our clients whom we see only once a year, and give them some personal attention." "About a month ago we started the Happy Birthday calls and our clients just love it." "One lady called and asked what we were up to, she was so very sure that we all sang the Birthday song to her. Another gentleman, said that was the nicest thing anyone had ever done for him. How wonderful it is to speak with our clients for such a Happy Day in their life." "We are loving this!"
- Shirley Prasko, Owner, Prasko's Accounting, Hastings, PA
I have the birthday call and the customers love it.
- Joe Cowden, OK
" for the very cool birthday greeting...I was sitting in the office Sunday when the phone rang. Wish I could have recorded it! Hope all is well. Will talk with you soon to discuss a fiscal year with NO income!!!! Take care."
- Richard E. Warnke, AHC
